What is East Coast AF?

We started East Coast AF in 2017 after moving back to PEI and realizing there was a demand for fun, funny apparel that celebrated the Maritimes without being cheesy. So we started coming up with designs to put on t-shirts, hoodies, hats and more, and haven't stopped. Learn more about us...

Want to customize your order?

Want a personalized gift that suits your friend to a tee(-shirt)?
Check out our line of customizable t-shirts and hoodies - just add a place name or favourite hobby and you've got a totally unique top.

Don't see the size or colour you really want? Have a design tweak or new idea entirely?
Send us an email before placing your order and we will do our best to make it happen.

Email us


With unisex crewneck, v-neck and long-sleeve t-shirts, there's something here for here for everyone.

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Stay warm and cozy year-round with a crewneck sweashirt or hoodie.

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  • Debra

    Just received my order, a few days early.  I am thrilled with the quality of the shirts and the fit.  It's like having a piece of the Island, here in Ontario.I'm sure I will be ordering again.

  • Heather

    I received my first order from ECAF, and it definitely won't be my last! I ordered the "Be patient, be kind" crewneck, which I have received SO many compliments on. The material is high quality, lightweight, soft, and comfortable. The colour is exactly as advertised on the website. I also received my order a few days earlier than expected which was a nice surprise!

  • Emily

    Love my new East Coast AF tee! It’s super soft and fits true to size! It also arrived ridiculously fast! Very impressed!

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